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Your expert guide to Africa’s contemporary fashion community

NIGERIAnigeria

Tsemaye Binitie

CLOTHING
womenswear

Featured Designers

EGYPTegypt

Jude Benhalim

JEWELRY
womenswear

Jude Benhalim is a Cairo-based jewellery designer who founded her namesake brand when she was 17-years-old, alongside her mother, Rana Alazm.

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SOUTH AFRICAsouth africa

MaXhosa by Laduma

SUSTAINABLEACCESSORIESCLOTHING
womenswearmenswear

MaXhosa is a South African knitwear brand founded in 2012 by Laduma Ngxokolo.

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SOUTH AFRICAsouth africa

MmusoMaxwell

SUSTAINABLECLOTHING
womenswear

MmusoMaxwell is the sustainable, ready-to-wear womenswear label from design duo Mmuso Potsane and Maxwell Boko.

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NIGERIAnigeria

NKWO

SUSTAINABLECLOTHINGACCESSORIES
womenswearmenswear

Originally founded in the UK in 2007 by designer Nkwo Onwuka, the eponymous label relaunched in Nigeria in 2012 with a focus on the preservation of traditional craft.

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SOUTH AFRICAsouth africa

Lukhanyo Mdingi

SUSTAINABLECLOTHING
womenswearmenswear

Established in 2015 by South African designer Lukhanyo Mdingi, his eponymous ready-to-wear label is anchored by muted elegance, stark androgyny, and distinctly fluid silhouettes.

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YOUR RETAIL DESTINATION FOR AFRICAN FASHION

Shop the continent’s most covetable brands, from ready-to-wear to accessories, and deliver them straight from the designer to your door. We're curating new designers and collections weekly.

BROWSE AND SHOP

YOUR RETAIL DESTINATION FOR AFRICAN FASHION

Shop the continent’s most covetable brands, from ready-to-wear to accessories, and deliver them straight from the designer to your door. We're curating new designers and collections weekly.

BROWSE AND SHOP
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